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College football power shifting northward: it just means more...money

Jerry

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May 29, 2001
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This has definitely become a media narrative as I've heard it more than once over the last week from high-profile commentators to include Paul Finebaum: how a two-decade run of SEC superiority appears to be ending as the sport's balance of power tilts north to the Big-10 (including Oregon) and Notre Dame.

It's largely due to the wild unregulated world of NIL and the free-agency portal system. Basically the Big-10 can now do legally what the SEC once did illegally, which is buy players and teams.

The CBS piece linked below lays it all out nicely:

 
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