Purely rumor and speculation. So the narrative I heard is the WV threw some $$$ and PSU was asked to anti up. This is not the game PSU plays. It also raises (IMO) questions about fit.
Keep in mind that there is a "value" limit that the staff must put on any portal "purchase."
Not just WR but any position......#1 does adding this piece turn this room on its ear?
IMO, not this player. So there is a limit as to what you are willing to .....for want of a better term.....spend. So I'll say it....Carter would be a nice add, but do you honestly think he is worth setting the WR room upside down. My answer is no. So if he wishes to go for the most cash, I'm not losing sleep.
Some may disagree, but here are the facts. PSU has this philosophy: Roster retention is #1 and #2 priority. It may not be exciting to some. If there are resources to allocate, they will go to loyal and proven players. For example, Jacobs. This isn't splashy, but every retention, is equal to a portal acquisition or perhaps greater. If Jacobs left, could he have been replaced in value. Not easily.
IMO, NIL at PSU is being built to provide a long term benefit. In other words, some resources to make life good now and opportunities to grow through things like internships and sponsorships moving forward.
Florida, A&M, Texas ,even to some degree USC have not set the world on fire throwing big bucks at the portal and recruiting. It creates a very uneven and contentious locker room.