is this the same one that they had to cut the faces off of because of compliance? Just with a different label?For those of you who want to meet Bo and get the beer that is being brewed in his honor you can do so by checking him out at Short Bus Brew House in Lewistown on July 20th, 2019.
The owners are fantastic people and the story around how this all came about is pretty funny.
9.7% alcohol. Clever.For those of you who want to meet Bo and get the beer that is being brewed in his honor you can do so by checking him out at Short Bus Brew House in Lewistown on July 20th, 2019.
The owners are fantastic people and the story around how this all came about is pretty funny.
I can definitely tell you what they did with 3 4-packs.
...and that was because of an NCAA rule about profiting from the likenesses of wrestlers (or any student-athlete). No longer the case with Bo.I can definitely tell you what they did with 3 4-packs.
By the time I got there, the cease-and-desist letter had already arrived. Therefore, they cut the faces off of the label of their remaining inventory. it was left with a generic wrestler in a blue singlet with a white belt, being held up by a generic coach.
The irony there is that the NCAA used to reserve that supposed right to itself, using student-athletes' likenesses to profit, until UCLA's Ed O'Bannon filed suit over video games with his likeness on the cover. Multiple rulings later, the courts agreed that the NCAA's policy violated antitrust law.
I can definitely tell you what they did with 3 4-packs.
By the time I got there, the cease-and-desist letter had already arrived. Therefore, they cut the faces off of the label of their remaining inventory. it was left with a generic wrestler in a blue singlet with a white belt, being held up by a generic coach.
For those of you who want to meet Bo and get the beer that is being brewed in his honor you can do so by checking him out at Short Bus Brew House in Lewistown on July 20th, 2019.
The owners are fantastic people and the story around how this all came about is pretty funny.
Had a flight there a couple weeks ago.. all above average brews and all on point for their style..
83% is dangerously high. I don't want it near schools - I don't want it sold to children! That's an infamia. In my world, we would keep the traffic in the deranged people - the maroon-and-gold-colored. They're animals anyway, so let them lose their souls.
I have met the owner, when he was brewing, and selling, in his garage. Didn't know him before that. I hope he does well.
For those of you who want to meet Bo and get the beer that is being brewed in his honor you can do so by checking him out at Short Bus Brew House in Lewistown on July 20th, 2019.
The owners are fantastic people and the story around how this all came about is pretty funny.
Short Bus Brew? When I was in high school some students who were uncouth would denigrate other students by saying, "Do you take the short bus to school?," because the special needs children would take "the short bus."
The term definitely has the connotation suggested by Lionlover, I've heard the same jokes over the years, but less so in recent years, perhaps because of increased sensitivity around special needs kids. Perhaps its use as a slur was regional too. So maybe the owner is unaware.
I assume you are correct that the owner did not name his business after the handicapped bus.
A general concept in trademark law is that the public's interpretation of a mark/logo is far more important than your intent. So even if you'd somehow never heard of Coca-Cola, a court's still going to find that your Coca-Colla brand infringes b/c the public will likely be confused. Not that the question here concerns litigation, but it's good practice to steer away from marks with pejorative meanings unless you're wryly embracing those meanings somehow.
I would wager a very large sum of money that nearly everybody in my generation (born in 79) and younger that grew up in the US knows exactly what the terrm "short bus" means. Of course the brewery owner knew what it meant, most likely because the kids at school made fun of him about it. If the poor kid had to ride the short bus growing up, he has every right to name his brewery after it. JMO
I don't think there's any question of whether he's got the right, I think the debate is whether it's a good business idea.
Short Bus Brew? When I was in high school some students who were uncouth would denigrate other students by saying, "Do you take the short bus to school?," because the special needs children would take "the short bus."
.. FWIW I always could usually read faster than the other kids on the bus @SJLuvsLions
Mostly.You don’t see the last name Hitler any more, do you?
