Lets say you're a parent with an elite HS wrestler. If you want your kid to have the highest success rate of becoming a national champ and being on a national championship team, there's undoubtably one school that stands out. Not only that, but the other kids already in the program seem to be very well mentored, have good attitudes, and represent themselves and the sport extremely well. You get to thinking, you know, in the long run these elements are even more important.
Question is: Do you spend an extra 50%, let's say, and send your kid to Penn State as opposed to XYZ or ABC University who is offering that full ride? I'm going to say the answer in many cases is, "hell yes"!
THIS is the Penn State advantage and customers will pay a significant premium for a markedly superior product.
Question is: Do you spend an extra 50%, let's say, and send your kid to Penn State as opposed to XYZ or ABC University who is offering that full ride? I'm going to say the answer in many cases is, "hell yes"!
THIS is the Penn State advantage and customers will pay a significant premium for a markedly superior product.
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