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Mandel: Expansion winners, losers of the last 25 years

ChiTownLion

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May 29, 2001
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Stewart: You recently evaluated the winners and losers from the 2010 conference realignment frenzy. What about over the last 25 years? I use that number since this month marks 25 years since Penn State joined the Big Ten. Jim Delany recently said, "With all the other expansions around the country, I'm not sure there was one that benefitted both institution and conference as much as this did." Do you agree?

-- Foster, Wilmington, N.C.

Really, the entirety of modern realignment can be traced to when Penn State joined the Big Ten. As natural a fit as the two seem now, the move seemed outrageous at the time. After all, Pennsylvania's not in the Midwest, and the Big Ten was supposed to have ... um, 10 teams. Penn State's addition, coming at a time when Joe Paterno's program was an unquestioned power, bolstered the conference's brand and made it college sports' most desired TV property. And Penn State no longer had to subsist largely in the football wasteland of the Northeast.Wisconsin may be far away, but Penn State has more in common with Wisconsin than Temple.

The only reason I'd question whether this has indeed been the most mutually beneficial conference-university marriage is because Penn State football peaked shortly upon joining. Its undefeated 1994 campaign came in its second season in the league. Save for a couple high points since then (the 2005 Orange and 2008 Rose Bowl teams) the Nittany Lions have not significantly bolstered the actual on-field product. They've won the same number of Big Ten championships (three) as Northwestern during the same span. And of course the Jerry Sandusky scandal and ensuing sanctions hurt the entire league.

Instead, I would take Delany's quote and apply it to Florida State and the ACC, a move announced 25 years ago this September as part of the TV consolidation wave ushered in by the Big Ten/Penn State union. The ACC to that point had almost no football visibility. FSU was quickly emerging as a behemoth. This quote at the time from then-ACC commissioner Gene Corrigan is telling: "Their football team had more national television exposure last year than all our teams had together."

Bobby Bowden has said many times that he steered the 'Noles to the ACC instead of the SEC because he felt he'd have a better chance of winning a national championship. And he was right. His teams won crowns in 1993 and '99, all the while running roughshod over the rest of the conference. Eventually the 'Noles' dominance motivated other programs like Clemson to raise their game. It also paved the way for the ACC's second expansion a decade later.

Both schools' moves were the beginning of the end for independents. In 1990 there were 26. Today there are three. Here's a random nugget: Of those 26, 15 subsequently joined two or more conferences. Louisville alone has competed in four (Conference USA, the Big East, the American and the ACC).

God bless realignment -- but solely for Mailbag purposes.

 
Stewart: You recently evaluated the winners and losers from the 2010 conference realignment frenzy. What about over the last 25 years? I use that number since this month marks 25 years since Penn State joined the Big Ten. Jim Delany recently said, "With all the other expansions around the country, I'm not sure there was one that benefitted both institution and conference as much as this did." Do you agree?

-- Foster, Wilmington, N.C.

Really, the entirety of modern realignment can be traced to when Penn State joined the Big Ten. As natural a fit as the two seem now, the move seemed outrageous at the time. After all, Pennsylvania's not in the Midwest, and the Big Ten was supposed to have ... um, 10 teams. Penn State's addition, coming at a time when Joe Paterno's program was an unquestioned power, bolstered the conference's brand and made it college sports' most desired TV property. And Penn State no longer had to subsist largely in the football wasteland of the Northeast.Wisconsin may be far away, but Penn State has more in common with Wisconsin than Temple.

The only reason I'd question whether this has indeed been the most mutually beneficial conference-university marriage is because Penn State football peaked shortly upon joining. Its undefeated 1994 campaign came in its second season in the league. Save for a couple high points since then (the 2005 Orange and 2008 Rose Bowl teams) the Nittany Lions have not significantly bolstered the actual on-field product. They've won the same number of Big Ten championships (three) as Northwestern during the same span. And of course the Jerry Sandusky scandal and ensuing sanctions hurt the entire league.

Instead, I would take Delany's quote and apply it to Florida State and the ACC, a move announced 25 years ago this September as part of the TV consolidation wave ushered in by the Big Ten/Penn State union. The ACC to that point had almost no football visibility. FSU was quickly emerging as a behemoth. This quote at the time from then-ACC commissioner Gene Corrigan is telling: "Their football team had more national television exposure last year than all our teams had together."

Bobby Bowden has said many times that he steered the 'Noles to the ACC instead of the SEC because he felt he'd have a better chance of winning a national championship. And he was right. His teams won crowns in 1993 and '99, all the while running roughshod over the rest of the conference. Eventually the 'Noles' dominance motivated other programs like Clemson to raise their game. It also paved the way for the ACC's second expansion a decade later.

Both schools' moves were the beginning of the end for independents. In 1990 there were 26. Today there are three. Here's a random nugget: Of those 26, 15 subsequently joined two or more conferences. Louisville alone has competed in four (Conference USA, the Big East, the American and the ACC).

God bless realignment -- but solely for Mailbag purposes.

And how exactly did the JS Scandal hurt the entire B1G?

I would argue the opposite.
 
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I would argue that the entire landscape of college football changed and Joe Paterno refused to cheat and cut corners to win...like say a Florida state seemed to do during the 90's. Many other programs obviously benefitted including wrestling. We finished at #7 in the Learfield standings...so basically we were the 7th best athletic program in the nation. Not too shabby in my opinion.
 
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I don't know why the move seemed so outrageous at the time. PA is contiguous with Big Ten country and PSU is a similar type school to lots of other Big Ten schools.
 
Theoretically, the same could be said for Rutgers and Maryland- the geography just gets bigger and more contingous. I suppose if Virginia, North Carolina were added, the same could be said.
 
I don't know why the move seemed so outrageous at the time. PA is contiguous with Big Ten country and PSU is a similar type school to lots of other Big Ten schools.

If you followed college football at the time the move seemed outrageous based on perceptions only. You need to remember that it was PSU’s move to the big ten that started the revolution of college sports and conference realignment. Everything was pretty much static at that time so when it was announced in December 1989 that PSU was joining the big ten it was a jolt to the senses because no one ever envisioned PSU in the big ten, or any conference moving out of its perceived geographic footprint to add teams. I remember reading reactions from some of the Eastern college coaches like Jack Bicknell and his jaw was on the floor when it was announced that PSU had joined the big ten. The AD’s and coaches in the big ten were so shocked by the move and dismayed that they weren’t consulted beforehand that they dragged their feet adding PSU football into the conference and it took 3 seasons before PSU was playing football in the big ten. It was a truly revolutionary move at the time and a complete shock to the senses. It also spurred additional dominos with the SWC falling apart when Arkansas (and South Carolina) joined the SEC; big east forming a football conference; FSU jointing the ACC.
The big ten screwed up though – Texas (after being voted down by Stanford in trying to join the PAC 10) asked the big ten if they could join (this was right after PSU had joined). The big ten was so shell shocked by their revolutionary move of adding PSU that they declined to add Texas and put further expansion on hold. The simple truth is that Texas would be a part of the big ten if perceptions weren’t colossally blown away by PSU being added to the big ten; the big ten presidents just couldn’t psychologically handle further expansion at that time.
 
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If you followed college football at the time the move seemed outrageous based on perceptions only. You need to remember that it was PSU’s move to the big ten that started the revolution of college sports and conference realignment. Everything was pretty much static at that time so when it was announced in December 1989 that PSU was joining the big ten it was a jolt to the senses because no one ever envisioned PSU in the big ten, or any conference moving out of its perceived geographic footprint to add teams. I remember reading reactions from some of the Eastern college coaches like Jack Bicknell and his jaw was on the floor when it was announced that PSU had joined the big ten. The AD’s and coaches in the big ten were so shocked by the move and dismayed that they weren’t consulted beforehand that they dragged their feet adding PSU football into the conference and it took 3 seasons before PSU was playing football in the big ten. It was a truly revolutionary move at the time and a complete shock to the senses. It also spurred additional dominos with the SWC falling apart when Arkansas (and South Carolina) joined the SEC; big east forming a football conference; FSU jointing the ACC.
The big ten screwed up though – Texas (after being voted down by Stanford in trying to join the PAC 10) asked the big ten if they could join (this was right after PSU had joined). The big ten was so shell shocked by their revolutionary move of adding PSU that they declined to add Texas and put further expansion on hold. The simple truth is that Texas would be a part of the big ten if perceptions weren’t colossally blown away by PSU being added to the big ten; the big ten presidents just couldn’t psychologically handle further expansion at that time.

I distinctly remember sitting in my dorm room in Pinchot Hall that night in December 1989 watching WTAJ TV out of Altoona. Like most TV stations at that time, they had little news teasers during the commercial breaks for their prime time shows, e.g., "Major fire destroys 6th Avenue business, details at 11:00." So I was watching something and all of sudden, they just blurted out "Penn State joins the Big 10 conference, details at 11:00." I was stunned. I called some friends to see if they had seen it, thinking maybe I had not heard it correctly. Then I had to wait til 11:00 to watch the news to get the details. I don't think I was so shocked at joining the Big 10, just that we were joining any conference.
 
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If you followed college football at the time the move seemed outrageous based on perceptions only. You need to remember that it was PSU’s move to the big ten that started the revolution of college sports and conference realignment. Everything was pretty much static at that time so when it was announced in December 1989 that PSU was joining the big ten it was a jolt to the senses because no one ever envisioned PSU in the big ten, or any conference moving out of its perceived geographic footprint to add teams. I remember reading reactions from some of the Eastern college coaches like Jack Bicknell and his jaw was on the floor when it was announced that PSU had joined the big ten. The AD’s and coaches in the big ten were so shocked by the move and dismayed that they weren’t consulted beforehand that they dragged their feet adding PSU football into the conference and it took 3 seasons before PSU was playing football in the big ten. It was a truly revolutionary move at the time and a complete shock to the senses. It also spurred additional dominos with the SWC falling apart when Arkansas (and South Carolina) joined the SEC; big east forming a football conference; FSU jointing the ACC.
The big ten screwed up though – Texas (after being voted down by Stanford in trying to join the PAC 10) asked the big ten if they could join (this was right after PSU had joined). The big ten was so shell shocked by their revolutionary move of adding PSU that they declined to add Texas and put further expansion on hold. The simple truth is that Texas would be a part of the big ten if perceptions weren’t colossally blown away by PSU being added to the big ten; the big ten presidents just couldn’t psychologically handle further expansion at that time.

If Texas wanted in the Big Ten and the Big Ten turned them down then whoever was responsible for saying no needs to be taken out back and kicked in the beanbag 10 or 70 times.
 
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I would argue that the entire landscape of college football changed and Joe Paterno refused to cheat and cut corners to win...like say a Florida state seemed to do during the 90's. Many other programs obviously benefitted including wrestling. We finished at #7 in the Learfield standings...so basically we were the 7th best athletic program in the nation. Not too shabby in my opinion.

But there is no doubt that Paterno's teams underperformed against Ohio State, Michigan, and even Iowa based on expectations coming into the league.
 
I don't know why the move seemed so outrageous at the time. PA is contiguous with Big Ten country and PSU is a similar type school to lots of other Big Ten schools.
Well, it was. I was completely shocked when it came over the news and the alums I knew felt the same. I know there was some conflict between Pitt/Syr/PSU but PSU seemed happy playing independent football and the Big 2 & Little 8 were not exactly lighting up the college football world with outstanding football. For the previous 20 years, they went about 5 - 15 in the Rose Bowl before PSU joined.
 
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